Sustainable Jewellery
Amadeus – the chic and consciously crafted jewellery brand
In the midst of a climate emergency, fast fashion is increasingly called out for its devastating ecological, social, and human impact.
Endless collections, mass-produced in far-flung factories, have fuelled a damaging mindset: “buy cheap, buy often.”
This way of consuming, still far too common, is being challenged across all sectors thanks to shifting attitudes and to young brands determined to align their values with their work.
It’s in this spirit that Nathalie Simond created Amadeus – a chic, sustainable jewellery brand for those who want their style to reflect their ethics.
Amadeus’ philosophy: Look good, feel good, and do good.
Beautiful jewellery that combines style and conscience
Amadeus is a young brand with sustainability and eco-responsponsible craftsmanship at its core.
As founder Nathalie Simond explains:
“We want to show that chic and ethics can go hand in hand by offering sustainable jewellery with timeless charm. These are pieces we love to look at, wear, and keep – to pass on to future generations.”
Each design is created to last: elegant, original, and made to be treasured rather than thrown away.
A sustainable approach from A to Z
With Amadeus, treating yourself to beautiful jewellery becomes a genuine civic gesture.
“By manually producing all of our pieces in our studio in London, we maintain full control over the entire process – from sourcing and production to setting and finishing.” – Nathalie Simond
We have put in place concrete, transparent practices at every stage.
Responsible materials
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Recycled metals
We use recycled gold, silver, and brass to reduce the need for new mining, one of the most environmentally destructive industries. -
Pre-loved stones
Our stones are purchased second-hand and then cut to size. We chose this route because sourcing truly ethical stones is still challenging – there are currently no robust, universal systems tracing gemstones from mine to market. -
Vintage sea pearls
Our sea pearls are also pre-loved, repurposed from vintage accessories and given a new life in our designs.
Social responsibility
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Ethical jewellery for women, by women
We are proud to be a women-led brand, creating ethical pieces that support female creativity, craftsmanship, and entrepreneurship.
Environmental commitments
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Low-impact manufacturing
We focus on using renewable energy where possible, reducing chemical use, and minimising waste during production. -
In-house craftsmanship
All pieces are crafted in our London studio, reducing carbon emissions from shipping and helping to preserve traditional jewellery-making skills. -
Small-batch & made-to-order
We produce in small quantities or to order, significantly cutting overproduction and waste. -
Designed for a long life
Our jewellery is high-quality and timeless, encouraging long-term wear and heirloom potential rather than throwaway culture. -
Circular mindset & packaging
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We use biodegradable baggies to store our stock.
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We recycle every last scrap of metal when creating new pieces.
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Our packaging is plastic-free and made from recycled materials.
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Our jewellery pouches are handmade in our studio using recycled clothing.
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Carbon-neutral deliveries
For every order placed, we plant 5 trees with our partners Tree-Nation, helping to offset emissions and make all deliveries carbon-neutral.
Aligned with global goals
We are proud to be fully aligned with the UN Sustainable Development Goals, contributing in particular to responsible consumption and production, climate action, and gender equality.
Contact
For more information, collaborations, or press enquiries, please contact:
📧 information@amadeusbijoux.com